Meet the Leadership Team
Our dynamic leadership team is 100% committed to our Expedia CruiseShipCenters franchise owners.
Matthew Eichhorst, President
Prior to joining Expedia CruiseShipCenters, Matthew spent 20 years as an entrepreneur, 15 of which was providing Information Technology Consulting and Professional Services. After selling his consulting company to General Electric (GE), he assisted a struggling public company with their financial turnaround until the time that CruiseShipCenters recruited Matthew to assist with its managerial leadership in 2002. Matthew assumed the position of Chief Operating Officer in 2005 until he stepped into his current role as President in 2009. Matthew’s efforts focus around the corporate growth and long term sustainability of our Franchise Partners. In addition to his responsibilities leading the Expedia CruiseShipCenters team, he also heads up the Global Cruise team for all Expedia Inc. brands that sell cruise, looking for synergies and learnings across brands that can help our franchisees grow their sales and ultimately become more profitable.
Geraldine Ree, Senior Vice President, Franchise & Supplier Performance
Geraldine came to Expedia CruiseShipCenters in 2006 with over 20 years of sales experience. Having previously worked for Princess Cruises, Geraldine had a true passion for the travel industry and cruising. In her role, Geraldine is responsible for all aspects of franchisee performance and places a huge emphasis on creating customers for life – something that cannot be done without her careful attention to developing strategic partnerships with industry suppliers, driving sales results and establishing both short and long term goals within the company. Geraldine loves the cruise industry and believes it provides a fun and exciting business opportunity for everyone involved in the Expedia CruiseShipCenters family.
Bob Tipple, Vice President, Franchising
Bob is a long-time veteran of the franchise industry and has had an accomplished career developing and growing multiple franchise brands including Subway and Yogen Fruz. He has a passion for business and credits much of his success to building, and working with, highly collaborative teams across all sectors of the organization. Overseeing all of Expedia CruiseShipCenters’ franchising initiatives from development, to start-up, to operations, Bob is passionate about finding creative ways to improve current systems and planning an execution strategy that leverages the strengths of the entire team. Bob believes that the winning formula for any organization must include dedication, passion, and engagement from all stakeholders in the business.
Rob Jacoby, Vice President, Finance
Rob came to Expedia CruiseShipCenters in 2003 after 10 years with public accounting firm, KPMG. Responsible for the financial operation of the company, Rob’s role includes everything from performance management, business planning and transaction processing to financial controls, franchising legal, and taxation compliance. Rob is passionate about helping others grow and make sound business decisions and does so by drawing on his past experience and expertise.
John Mast, Vice President, Marketing
With over 15 years at Expedia CruiseShipCenters, John oversees Brand, Consumer Marketing, Franchise Development Marketing and Public Relations for all of North America. As a high impact leader who articulates a clear vision, John leads, motivates and develops the large Expedia CruiseShipCenters marketing team to achieve industry leading results. John is also passionate about giving back to his community and proudly serves as a Vice Chair of the Board from Canada Scores Vancouver, a not-for-profit after school program for vulnerable youth.
Silviu Hinta, Vice President, Technology
Silviu has been with Expedia CruiseShipCenters since 2003 and has over 20 years experience in his field. He is responsible for the architecture of all of the company’s web applications and the database structure. In addition, Silviu manages and mentors the Development Team and oversees Expedia CruiseShipCenters’ server infrastructure. Silviu believes that keeping current with technology trends will help us to not only grow our business, but enable us to be more efficient as a company.
Continue Learning About Expedia CruiseShipCenters
For in-depth details about owning a business with Expedia CruiseShipCenters, download our free franchise report by filling out the form below. You can also learn more by reading the essentials about our franchise opportunity here.